04/12/2016
In the bustling, often challenging, urban landscape of Cape Town, where the promise of opportunity can sometimes be overshadowed by the stark realities of crime, a truly transformative initiative is taking root. For women navigating the complexities of daily life, particularly in areas like the Cape Flats, the simple act of commuting can carry an inherent, unsettling fear. It’s a fear born from alarming statistics and lived experiences of sexual assault and harassment on public transport. Yet, amidst this daunting backdrop, one remarkable individual, Joanie Fredericks, has emerged as a beacon of hope, pioneering a service designed to offer not just a ride, but a vital sense of security and empowerment.

The Urgent Need for Safe Spaces
The Cape Flats, a sprawling area on the fringes of Cape Town, is unfortunately synonymous with significant social challenges, including high rates of gang violence. For women residing here, the daily commute often presents a heightened risk, turning what should be a straightforward journey into a source of anxiety. It’s a fear born from alarming statistics and lived experiences of sexual assault and harassment on public transport, as articulated by Joanie Fredericks herself, who has heard countless harrowing accounts of women being raped in taxis. This isn't just an anecdotal concern; national figures underscore the severity of the issue. In the year leading up to March 2020, South Africa officially reported over 53,000 sexual assaults, a figure that women’s rights organisations widely believe to be a significant understatement of the true scale of the problem. This pervasive insecurity contributes to what is known as "transport poverty," a condition where inaccessible or unsuitable transport options severely diminish an individual's quality of life. Research consistently shows that this burden disproportionately falls upon women and girls, largely due to the ever-present threat of sexual harassment and abuse. A 2019 index by the Georgetown Institute for Women, Peace and Security further paints a stark picture, revealing that a mere 25% of South African women feel safe walking alone at night, highlighting a profound national sense of vulnerability.
Joanie Fredericks: A Beacon of Hope
At the heart of this innovative solution stands Joanie Fredericks, a 51-year-old activist whose dedication to her community spans two decades. Her journey from grassroots activism to pioneering entrepreneurship is deeply rooted in a profound empathy for the struggles faced by women in the Cape Flats. Having witnessed the devastating impact of crime and violence firsthand, Fredericks harboured a long-standing desire to effect meaningful change. The catalyst for launching her dedicated transport service, Ladies Own Transport, came just a few weeks prior to its inception, when a personal acquaintance became a victim of sexual assault. This heartbreaking event solidified her resolve, making it clear that waiting any longer was simply not an option. Fredericks' commitment extends beyond transport; she has also been instrumental in running a large-scale feeding scheme, supporting over 10,000 people since the lockdown began in March of the previous year. Her tireless efforts embody a holistic approach to community upliftment, addressing immediate needs while simultaneously working towards long-term safety and empowerment.
Ladies Own Transport: More Than Just a Ride
Launched with immediate and enthusiastic reception, Ladies Own Transport is an all-female taxi service specifically designed to offer women a secure and comfortable alternative to conventional public transport. From its very first week, the service garnered significant attention, with women eagerly requesting rides to work, expressing how "smitten" they were with the concept of a truly safe journey. The premise is elegantly simple yet profoundly impactful: by providing female drivers for female passengers, the service eliminates the inherent anxieties associated with mixed-gender transport in high-risk areas. It’s a direct response to the urgent need for a travel environment where women can feel genuinely at ease, free from the worry of harassment or assault. This service is not merely about getting from point A to point B; it’s about restoring a sense of dignity and freedom to women’s daily lives, allowing them to commute without the burden of constant vigilance. The initial success clearly demonstrates the immense demand for such tailored safe transport solutions.
The Driving School: Empowering Women Beyond the Wheel
The Ladies Own Transport taxi service is, in fact, an expansion of an already successful venture: a women-only driving school, established by Joanie Fredericks in 2018. This foundational initiative has already empowered hundreds of women by equipping them with essential driving skills, thereby enhancing their independence and mobility. The sheer demand was evident from day one, with over 500 women signing up when the driving school first opened its doors. What quickly became apparent was that this school offered more than just driving lessons; it evolved into an informal, yet deeply valuable, counselling service. Fredericks recounted instances where lessons paused, cars were switched off, and instructors simply sat and talked with their students. For many women, this was often the only safe space they had to escape the pressures of abusive relationships, a rare sanctuary where they could openly share their experiences and find solace. A critical aspect addressed by the driving school was the prevalent issue of harassment from male driving instructors. Customers frequently reported instances of male instructors attempting to "chat them up" or make unwanted advances. As Fredericks aptly put it, "A car is an intimate space, all she wants is to be taught how to drive and here she has to fend off hands and advances from men once more." This highlights the insidious nature of gender-based harassment, even in seemingly professional settings. Tamara Goliath, a 29-year-old former teacher, provides a compelling testament to the school’s impact. Having obtained her driving licence through Ladies Own Transport just before the lockdown, she expressed profound comfort and safety with her female instructor, noting the absence of the harassment she had sometimes experienced with male instructors. Goliath’s experience underscores the vital importance of spaces where women can learn and grow without fear, reinforcing the broader impact of Fredericks’ community activism.
Tackling "Transport Poverty" and Fostering Empowerment
The dual initiatives of the Ladies Own Transport taxi service and the women-only driving school are direct, powerful responses to the multifaceted challenges encapsulated by "transport poverty." This concept extends beyond mere lack of access; it encompasses the unsuitability of existing transport options, particularly when personal safety is compromised. For women in the Cape Flats, every journey on conventional public transport can be a harrowing ordeal, forcing them to constantly consider their safety and navigate potential threats. Ladies Own Transport directly mitigates this, offering a secure alternative that restores peace of mind. By providing a safe conduit for daily commutes, the service enables women to access employment, education, and essential services without undue risk, thereby fostering greater economic and social participation. Simultaneously, the driving school empowers women with a fundamental skill – driving – which is a direct pathway to increased independence. Owning a licence and the ability to drive provides freedom from reliance on potentially unsafe public transport, opens up new employment opportunities, and enhances personal autonomy. This holistic approach not only addresses immediate safety concerns but also lays the groundwork for long-term female empowerment, enabling women to take greater control over their lives and mobility. It’s a powerful example of how targeted, community-led solutions can significantly improve the quality of life for vulnerable populations.
Looking Ahead: A Vision for Safer Communities
Joanie Fredericks’ vision for Ladies Own Transport extends far beyond her immediate neighbourhood of Tafelsig. Her ambitious goal is to expand the taxi service across the entire Cape Flats, thereby extending its crucial safety net to a broader population of women. This expansion is driven by an unwavering commitment to transforming the very fabric of community safety. Fredericks articulates her ultimate aim with resolute conviction: "I'm not going to stop until Tafelsig is a place where anybody feels they can come any time to visit without fear of being robbed, raped or killed. And I think I'm getting there." This statement reflects a profound dedication not just to transport solutions but to a complete overhaul of community security and well-being. The success of her initiatives, from the overwhelming initial sign-ups for the driving school to the immediate demand for the taxi service, clearly demonstrates the profound need and the positive reception for such empowering projects. Her work offers a compelling blueprint for other communities facing similar challenges, showcasing how determined grassroots efforts can lead to tangible, life-changing improvements in public safety and gender equality.
Choosing Your Journey: A Comparison
| Feature | Traditional Taxis/Public Transport (Cape Flats) | Ladies Own Transport |
|---|---|---|
| Driver Gender | Predominantly Male | Exclusively Female |
| Passenger Safety | High risk of harassment and sexual assault | Designed for maximum female safety and comfort |
| Comfort Level | Often a source of anxiety and fear | Promotes peace of mind and relaxation |
| Accessibility for Women | Contributes to "transport poverty" due to fear | Enhances accessibility and independence |
| Additional Services | Basic transport | Associated driving school with informal counselling |
| Overall Mission | General transport provision | Specific focus on female empowerment and safety |
Frequently Asked Questions about Ladies Own Transport
- What is Ladies Own Transport?
- Ladies Own Transport is an all-female taxi service founded by activist Joanie Fredericks in Cape Town, South Africa. Its primary purpose is to provide safe and secure transport options for women, particularly in areas with high rates of crime and sexual assault.
- Where does Ladies Own Transport operate?
- Currently, the service operates out of Tafelsig, a neighbourhood within the Cape Flats area of Cape Town. There are plans to expand its operations across the entire Cape Flats region.
- Who founded Ladies Own Transport?
- The service was founded by Joanie Fredericks, a dedicated community activist with over two decades of experience working in the Cape Flats. She is driven by a personal commitment to improving women's safety and empowerment.
- What problems does Ladies Own Transport address?
- It primarily addresses the pervasive issue of sexual assault and harassment faced by women using traditional public transport in crime-ridden areas. It also tackles "transport poverty" by ensuring women have access to suitable and safe mobility options.
- Is there also a driving school associated with Ladies Own Transport?
- Yes, Ladies Own Transport is an add-on to a highly successful women-only driving school, also founded by Joanie Fredericks in 2018. This school not only teaches women to drive but also serves as a supportive and safe space for them.
- How does Ladies Own Transport ensure safety?
- By employing exclusively female drivers for female passengers, the service creates a secure environment, mitigating the risks of harassment and assault often associated with mixed-gender public transport in the region.
The emergence of Ladies Own Transport in Cape Town represents more than just a new taxi service; it symbolises a powerful stride towards gender equality and personal security in communities where such fundamental rights are often compromised. Joanie Fredericks' unwavering commitment, born from years of activism and a deep understanding of her community's needs, has created a vital lifeline for countless women. By addressing the critical issue of unsafe transport head-on, both through direct taxi services and empowering driving education, she is not only providing immediate relief but also fostering a long-term culture of independence and safety. Her vision for the Cape Flats – a place where everyone can move freely without fear – serves as an inspiring testament to the impact that dedicated individuals can have in transforming challenging realities into spaces of hope and opportunity. This initiative stands as a compelling example of how innovative, community-led solutions can profoundly improve lives, setting a precedent for safer, more equitable urban environments worldwide.
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